An active social account can bring inquiries. A website can make those inquiries easier to evaluate and complete. The question is which part of your customer journey needs help.
Notice the repeated questions
If customers ask the same questions about prices, service area, booking, preparation, or what you actually do, you need a reliable place for the answers. It could start as one useful page rather than a large website.
Social posts are good for recent work and conversation, but older details can become hard to find. A pinned post helps; a well-organized page can provide a stable reference.
Build a home base you control
A domain you own gives you an address you can put on cards, profiles, and messages. Keep essential information and an inquiry method there. You still depend on providers, but you can plan portability and keep your domain access clear.
Avoid making the whole customer journey depend on a single social account. Access problems, platform changes, or an overwhelmed inbox can interrupt sales.
Let each channel do a specific job
Use social media to show real work and connect with people. Use the website to explain the offer, answer questions, and collect appropriate inquiries. Link between them where it is helpful.
Do not create a website just to check a box. If there is no clear offer or reliable way to respond, improve those first. A site should reduce confusion, not add another unattended inbox.
Keep the first version proportionate
A simple service page can be enough to start. Compare a DIY page with professional help based on time, cost, and maintenance needs.
This site is operated by the team behind one of the services we recommend. The team also operates the free-build service linked here and benefits if you become a hosting customer. Read our disclosures.
If you need help launching, a free-build service with paid hosting is one option. Review its ongoing costs and exit terms alongside alternatives.
Next step: list the five questions you answer most often. Put clear, current answers and a contact method in one place, then test whether a new visitor can use it.